By accessing and or using any of the Massachusetts Senior Care Association, Inc. or the Massachusetts Senior Care Foundation, Inc. (collectively “Mass. Senior Care” or “we” or “us”) internet properties, including but not limited to and (collectively referred to as the “Websites”), you agree to the terms and conditions set forth in this Privacy Policy (the “Policy”).  The Policy is an agreement between you and Mass. Senior Care that, among other things, notifies you of our information management practices, including the types of information we collect and how such information is used and safeguarded.  This Policy applies only to information collected through our Websites or electronically through other means and does not apply to information collected offline.

Information We Collect

From time to time when you use or access our Websites, including when you register to become a member, we may collect Personal Data about you.  For purposes of this Policy, “Personal Data” refers to all personally identifiable information, including your name, email address, mailing and/or billing address, telephone number, agency or organizational affiliation, credit card number and other security/identification information.  You may visit our Websites anonymously, but please note that certain functions are available to registered members only.  By submitting your Personal Data to us, whether by filling out an online form, sending us an email, or otherwise, you represent and warrant that your Personal Data is current, accurate, and complete.  You are responsible for updating your Personal Data from time to time as necessary.

In addition to the Personal Data we may collect about you, we also collect other information about your use of our Websites through the use of cookies and other related technological tools. A cookie is a form of technology that stores small bits of data on your computer. The cookies help us to improve our Websites and provide you with better services.  For example, cookies may be used as navigation tools or to facilitate and/or save your log-in and account information.  Most web browsers can be set to reject cookies. If you reject our cookies, certain of the functions and conveniences of our Websites may not work properly and in some cases, may not work at all. We do not link information we obtain from cookies to your Personal Data without your permission and we do not use cookies to store or collect Personal Data about you.

Ways We Use Your Personal Data

We may use your Personal Data to: (1) personalize your experience on our Websites, (2) improve our Websites and customer service, (3) process certain transactions, (4) send periodic emails, (5) administer a contest, promotion, survey, or other feature, (6) complete your registration process for upcoming seminars or other events, (7) communicate with you about your use of our Websites or the services we provide you, (8) manage your other requests for services from us, and/or (9) support our advocacy efforts.  We may combine Personal Data or other information you provide to us with other information we collect from you or from third parties so that we can more effectively tailor our services and offerings to you and our other users.

We do not give, share, sell, or transfer any of your Personal Data to third parties except as required by law, to enforce our Website Terms and Conditions, to protect our rights or property or the rights or property of others, or if we are otherwise authorized by you to do so.  This does not include trusted third parties who assist us in operating our Websites, conducting our business, or providing you with services.

Ways We Protect Your Personal Data

We take commercially reasonable precautions to maintain the security and confidentiality of your Personal Data.  Such precautions may include: encryption, firewalls, monitoring the number of employees and/or contractors who have potential access to your Personal Data, and requiring certain employees and/or contractors to use log-in names and passwords in order to access your Personal Data.  Although we take these precautions in maintaining the security of your Personal Data very seriously, we cannot and do not guarantee that unauthorized use or access will never occur or that any communications over the Internet, telephone, wireless or other communications means will be uninterrupted, error free or not intercepted by others improperly and without authorization.

Links to Other Sites

From time to time we may offer links to other web pages.  We do not endorse or sponsor other web pages, nor are we responsible for the privacy policies, practices or the content of such web pages.  We expressly disclaim any statements or assertions made on such web pages and deny all liability associated with your use of, and the content on, such other web pages.  You may arrive at one of these web pages by selecting a link on any of our Websites.  These web pages might issue their own cookies or collect Personal Data, so please use caution when visiting an external site.  We are not responsible for the actions or policies of the third parties who own, license, operate, or are otherwise responsible for the other web pages.

Other Terms and Conditions

Please also review our Terms and Conditions concerning your use of our Websites and certain related disclaimers and limitations of liability.

Changes to this Privacy Policy

We reserve the right to change this Policy at any time. All changes to the Policy will be effective when posted and your continued use of any of our Websites after the posting will constitute your acceptance of, and agreement to be bound by, all the changes.


This policy was last modified on June 10, 2020.